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Where Family Meets Timeless Elegance
Welcome to JC Bradley Jewellers, where timeless elegance meets family warmth. With over 38 years of dedicated service, we take pride in being a trusted family-owned and operated business for over three decades. For the past 35 years, JC Bradley's has been the go-to jeweler for families seeking quality, expertise, and personalized service.
Meet the heart of our business – a dynamic father-daughter duo, Richard and Chantelle. Their unique blend of personalities and expertise sets the tone for a jewelry shopping experience like no other. From our humble beginnings in the Village Green Mall, we've expanded to our stunning new location at the corner of HWY 97 and 30th Avenue in downtown Vernon.
As independent jewelers, we relish the freedom to handpick each piece that graces our store, ensuring that our clients receive the best in value and style. With an extensive inventory featuring hundreds of diamond engagement rings, wedding bands, and more, JC Bradley's has something for everyone. We're proud to collaborate with top industry brands like Simon G, Gabriel & Co., S.Kashi, Maple Leaf Diamonds, Pyrrha, Pandora, and many others.
But JC Bradley Jewellers is more than just a store – it's a family.
Richard Pierson
Richard Pierson is the Owner and founder of JC Bradley Jewellers. Richard is a highly-experienced G.I.A Gemologist with over 40 years of expertise in the jewellery industry. The way Richard goes above and beyond for his clients and community is why JC Bradley Jewellers is the trusted jewellery store of choice in the Okanagan.
Chantelle Pierson
Chantelle has been a part of the JC Bradley family since the day she was born. She has always known that she wanted to be a part of the family business, and now has over 20 years experience in the jewellery industry. Chantelle has studied Gemology through the Gemological Institute of America. Chantelle's passion for jewellery and the business that she grew up in shines through with her client interactions.
James Lalonde
James Lalonde is a master craftsman in his trade. He trained under some of the icons in the industry in Vancouver, before moving to Vernon, BC. James has worked with JC Bradley Jewellers for over 35 years, he continues to excel at his craft every single day. Not many clients get to interact with James as he works hard in the shop, but he is nothing but kind, loving and loyal and such a key member of the JC Bradley family.
Karla McAmmond
Karla McAmmond is one of JC Bradley's exceptional sales associates, known for her unwavering professionalism and kindness. Her passion for connecting her clients with the perfect item, or taking care of the clients jewellery repair needs Karla makes every experience a positive one. Karla's dedication and expertise make her an incredibly valued asset to the JC Bradley team and clients.
Vasyl Cheban
JC Bradley's newest addition to the team Vasyl Cheban. Vasyl moved to the Okanagan from the Ukraine and brings with him an incredible amount of experience at one of the world's best diamond setting facilities. Vasyl's dedication to the art of setting diamonds, and goldsmithing are evident in his breathtaking creations. It's an absolute pleasure having a part of the JC Bradley family.
Expertise with Heart: Passionate Craftsmanship & Personalized Care
Our team, with over 150 years of combined experience, is not just knowledgeable; we're passionate about our craft. Two in-store G.I.A. Graduate Gemologists, two in-store Goldsmiths, and three in-store G.I.A Graduate Jewellers form a family that goes above and beyond to stay at the forefront of industry trends. We're not just about selling jewelry; we're about creating lasting relationships.
Our commitment to our clients goes beyond the showcase, offering in-house jewelry repair, custom jewelry design, watch repair, watch batteries, jewelry appraisals, and assistance with insurance claims.
At JC Bradley Jewellers, we don't just sell jewelry; we curate experiences, forge connections, and celebrate the milestones in your life. Join our family, where passion meets precision, and discover a world of timeless beauty.